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Targeting & Segmentation

Targeting & Segmentation

$77.00

Reach the right people at the right time with precision targeting. Effective advertising starts with knowing your audience. This course will teach you how to segment users by behavior, interests, demographics, and more. You’ll learn to build and use lookalike and custom audiences, apply CRM data, and leverage geo and contextual targeting. Learn to build buyer personas and optimize campaigns based on real-world insights. Better targeting = better performance.

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Description

What you get:
A deep dive into audience segmentation and targeting strategies. Learn how to define buyer personas, build lookalikes, use CRM data, and reduce wasted ad spend by focusing on the right users.

Format:

  • 7 video lessons with case-based learning

  • Editable persona builder template (Google Docs/Notion)

  • Scenario-based quizzes

  • Hands-on audience setup in major ad platforms

Result:
You’ll launch smarter, more effective campaigns by precisely targeting the right segments at the right time.

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